OGX Color Glam Hugs Shampoo cleanses, moisturizes, and helps protect color-treated hair from the dreaded fade. This ultra-moisturizing color-safe shampoo helps hydrate, strengthen, and keep color-treated hair as vibrant as ever. Protecting your shade means you have more time between touchups, and more color to go around. With a delicious smelling mix of sweet cotton candy and tropical scents, OGX Color Glam Hugs Shampoo is a delightful, indulgent sensory experience. This hydrating and cleansing formula is made without sulfated surfactants and is gentle on color-treated hair.